d:fi was born from the idea to produce simple yet effective hair products, from shampoos to conditioners and styling products. The creation of this range of products was to put the power of change into the hands of individuals. By giving you the freedom to express yourself, it will bring out the energy into males of all ages and will allow you to re-invent your look and attitude to life.
d:fi’s origin comes from the word Modify but then was linked to Defiant to give the statement of questioning the norm and re-evaluating the status quo rather than relating to being defiant through anger.
The legacy d:fi is bringing to you is to move forward from what you are today to become the person you want to be tomorrow.
d:struct – volume boosting shampoo
d:struct has been formulated to help combat flat and tired hair. If your hair is lacking in volume or looking dull, then d:struct shampoo will give you that lift.
Glycerin acts to soften and swell the hair shaft to give a fuller, thicker appearance.
Safe to use on colour treated hair, this product will also help provide elasticity and give a lustrous sheen to dry and brittle looking hair.
As well as lifting, sheening and lusterising, this shampoo will still cleanse, helping to remove oils and impurities that have built up through the day or night.
How to Use
Apply 2 or 3 squirts of shampoo into the palm of the hand and massage into wet hair for 1 or 2 minutes. Rinse out well. Apply more if necessary.