Hair Gel has a variety of styling uses and is fundamentally used for strong, stiff styles and wet looks. Mens hair gel offers similar characteristics of hair spray, but can be applied to wet, damp or dry hair and achieve stronger style results.
Cationic polymers are the primary ingredient with their positive charges being attracted to the negative charges of the keratin in the hair cuticle which gives a grab hold effect, thus resulting in durable styling finishes.