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KMS launches at wantthelook.com

24/07/2009

wantthelook.com are pleased to announce the launch of KMS.  The Claifornian brand prides itslef on its individuality, freedom of style, self-expression and the right to create without limits.

KMS California is the brainchild of Jamey Mazzotta. Jamey, a biochemist wanted to create an innovative haircare range that would one day become the finest professional haircare brand in the world!

The brand was founded in California and encompasses America’s fun, sunshine state philosophy within its ethos. With this in mind the products have been formulated and designed to reflect California’s vitality and enthusiasm. The end result is a great product range that is unique and original, and fits in with your daily routine.

Having been invented by a biochemist it seems only natural that KMS California should have a passion for haircare science! The brand prides itself on using the very latest technology and has recently developed its patented Inside Out Perfecting System technology which is now included within product formulations. IOPS is an innovative nutrient delivery system that allows the reconstructive and conditioning agents to penetrate deep into the hair, therefore creating healthier hair.

KMS California is an extensive range with something for everyone and includes silksheen, moistrepair, addvolume, colorvitality, headremedy, flatout, curlup, hairplay, hairstay and solperfection.

Browse the wantthelook.com pages to check out all of the great new KMS California products and get 20% discount from the recommended retail price.