Environmental elements such as sun, humidity and wind can damage hair, leaving it brittle and unmanageable – and can also accelerate color fading. Furthermore, water can actually intensify solar damage because it strips moisture from the hair leaving it more susceptible to external aggressors. Therefore, clients who spend extended amounts of time outdoors require a haircare product that will maintain their hair’s integrity both in and out of water.
To meet this need, Redken has developed Color Extend Sun Waterwear, Redken’s first water-resistant treatment for hair that defends sun-exposed tresses leaving hair with a natural look and feel. The concentrated balm forms an invisible barrier that helps shields haircolor & highlights from water and sun damage while helping to protect the integrity of each strand. In addition, it forms a long-lasting humidity resistance seal that resists frizz and flyaways.
How is it used?
Apply evenly to towel-dried hair and work through. Do not rinse. Reapply as needed.